The Campaign for Disability Employment: The “I CAN” PSA campaign
“At work, it’s what people CAN do that matters. That’s the simple message behind “I Can”—the Campaign for Disability Employment’s flagship public service announcement. In it, we meet seven working people with disabilities—not actors—demonstrating what they CAN do when given the opportunity. These women and men, who represent diverse career fields that range from corporate America to education, vividly illustrate the valuable contributions they make to our workplaces every day. The PSA is a useful tool to start a discussion about the benefits of fostering a work environment that is flexible and open to the talents of all qualified individuals, including those with disabilities” (What Can You Do Campaign, 2021).
Learn more about how your local Vocational Rehabilitation office can help you connect with valuable talent by contacting Jennifer Taylor, NC DVRS Business Relations Representative, at 336-290-0609.
View the “I Can” public service announcement:
https://www.whatcanyoudocampaign.org/psa-campaigns/i-can-psa/
Jennifer Taylor / jennifer.turner-taylor@dhhs.nc.gov
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