Who We Are

What is United Way?


For over ninety years, United Way of Alamance County has been fiercely committed to building strong, successful families and a better Alamance County. Each member of the United Way team supports a powerful movement to impact the county’s most pressing health and human service needs.

Please click on each photo to learn more about our staff members.

Heidi Norwick President hnorwick@uwalamance.org
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Heidi Norwick


United Way of Alamance County

Heidi Norwick became the President of United Way of Alamance County in 2014. She initially joined the United Way staff in 2012 to serve as the Director of Community Impact. Before joining United Way, Heidi was the Executive Director of the Women’s Resource Center in Alamance County for 16 years. She was awarded the Founder’s Award by the Women’s Resource Center for her dedication to mentoring others in leadership and for an impactful career in nonprofit work.

Heidi serves on multiple Boards of Directors and committees including the Alamance County Children’s Executive Oversight Committee, Alamance Achieves Steering Committee, Community Oversight Board for Cardinal Innovations, Justice Advocacy Council, Alamance Chamber Board and Department of Social Services Board.  All of these commitments focused on United Way’s key priority areas of health, education, and financial stability. She is also a graduate of Leadership Alamance

Norwick has a Bachelor of Science in Sociology from New York Institute of Technology and a certificate in Non-profit Management from Duke University. Norwick was born and raised in Franklin Square, New York and moved to Burlington, North Carolina in 1993.  She and her husband, Howie, have three grown children and a grand-dog.  In her spare time, she enjoys gardening, cooking and getting to the beach whenever possible.

Julie McAteer Vice President jmcateer@uwalamance.org
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Julie McAteer

Vice President

United Way of Alamance County

Julie McAteer joined the United Way in May 2014 and currently serves as our Vice President.  Julie is a graduate of Elon University with a degree in Finance and a minor in Accounting.  Her work experience includes both public accounting and the private sector, serving in Office Managerial and Accounting roles.

Julie currently serves on the Impact Alamance Community Grant Advisory Committee.  She is a 2016 graduate of Leadership Alamance and 2019 graduate of the Leadership Institute. As a cancer survivor, she is an active volunteer in Relay for Life and Little Pink Houses of Hope. She is also involved in her church, Front Street United Methodist and various other community projects.

Julie was born and raised in Burlington and resides here with her husband and son.  Julie enjoys spending time with her family at the beach and loves watching sports– especially baseball and football!

Sally Gordon Director of Community Change sgordon@uwalamance.org
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Sally Gordon

Director of Community Change

United Way of Alamance County

Sally joined the United Way in June of 2019 as the Community Impact Coordinator. Before starting her role at United Way, Sally participated in a post-undergraduate fellowship at the Alamance County Health Department. There she served as a Human Service Planner/Evaluator and worked on initiatives such as the opioid crisis, marketing the open enrollment period under the Affordable Care Act and organizing an Elon service learning course. She is also a graduate of the Leadership Institute.

She played an active role in writing the 2018 Community Health Assessment and is dedicated to her work in Alamance County. Sally has been a member of the Alamance Wellness Collaborative, Alamance Network for Inclusive Healthcare and the Health Department’s teen clinic initiative.

Sally was born in New Jersey and attended Elon University graduating with a degree in Public Health in 2018. She loves spending time outside whether it be going for a walk or reading a book on her front patio. Fall is her favorite season because of the cooler temperatures and colorful trees.

Anne Connolly Operations & Events Coordinator aconnolly@uwalamance.org
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Anne Connolly

Operations & Events Coordinator

United Way of Alamance County

Anne Connolly joined the United Way in October 2019 and currently serves as our Operations & Events Coordinator.  Before joining United Way, Anne was the Billing & Bookkeeping Coordinator at Alamance County Meals on Wheels and has also filled various roles at Michelle’s Kitchen and Table. Anne will be managing the day-to-day operations of our office, with the goal of providing a wonderful experience for our visitors.  With her experience in catering, she will also be in overseeing our annual Taste of Alamance event!

Born and raised in Alamance County, Anne has a passion for helping others and making Alamance County the best place to work and live!  Anne is married with two children, one who recently graduated and is a freshman at High Point University.  Anne enjoys traveling and ANYTHING Duke sports!